Models dress for a shoot for Ala, the
first fashion magazine in Turkey for conservative women. Models get full makeup
and are given headscarves, layered for a pop of color. The shoot is at Bretz
Home in Kemerburgaz, Istanbul. Monique
Jaques
Twice yearly, Istanbul’s Fashion Week draws a varied crowd—from the
religiously conservative to social liberals. Recent trends highlighted
versatility, allowing the wearer to tailor designer outfits to conservative
tastes. Dresses can be worn over pants, and longer coats make curves less
pronounced. Scarves are culled from top designers such as Louis Vuitton and
Hermés.
Filling the need for high-end Islamic fashion is Turkish fashion magazine
Ala, which the press calls the “Vogue of the veiled.” The magazine’s spreads
feature bright colors and modern cuts while still maintaining modesty and
Islamic values.![](https://lh5.googleusercontent.com/fESaImg0xAm3QOwVBxzL6raOFzNOJUqWrieQRkLRe_E_8LCwlOmAwAxLNt5gzR_pz01XjUgTxk2Sla40KsZNyXNk30O5DYClP-2sWaCNA7j70mW9XpR3jtB8u3AMsw)
A model shows off a daywear look at a
fashion shoot at Bretz Home in Kemerburgaz, Istanbul. Monique Jaques
The Armine store in Istanbul’s Fatih
District. Fatih is known as one of the most conservative districts in the city
and hosts many retail stores covering all ends of the market. Monique Jaques
A photographer and the Ala editorial
board discuss an image being considered for the cover. Scarves are from a wide
range of designers, like domestic Armine and international brands such as Louis
Vuitton and Hermés. Monique
Jaques
A woman poses during Mercedes-Benz
Fashion Week Fall/Winter in Kurucesme, Istanbul. Monique Jaques
Attendees before the Tuvanam show during
Istanbul Fashion Week. Monique
Jaques
Attendees before a runway show that was
held in the same complex where the Istanbul Museum of Modern Art is
located. Monique Jaques
The Fall/Winter adl + CENGİZ show during
Istanbul Fashion Week. Monique
Jaques
Fashionistas exit after the Tuvanam show,
which draws a wide-ranging crowd. Monique Jaques
The Fall/Winter adl + CENGİZ show during
Istanbul Fashion Wee Monique
Jaques
The Kith & Kin show at S/S during
Istanbul Fashion Week. Monique
Jaques
Models dress before the Raisa-Vanessa
Sason runway show. Monique
Jaques
A model returns down the catwalk at the
Fall/Winter adl + CENGİZ show during Istanbul Fashion Week. Monique Jaques
Attendees wait for the Tuvanam show to
begin during Istanbul Fashion Week. Monique Jaques
Attendees pose in front of a sponsor’s
sign during Istanbul Fashion Week. Monique Jaques
After a shoot, shoes are left by a
model. Monique Jaques
A model poses in front of historic
aqueducts during a fashion shoot for Ala at Bretz Home in Kemerburgaz,
Istanbul. Monique
Jaques
Editor of Ala Gülsüm Çiçekci helps one of
the models walk to the shoot in towering heels. Monique Jaques
The exterior of Armine, a high-end
Islamic fashion house that rivals the designs of Hermés in the Middle
East. Monique Jaques
A model looks at the image a photographer
took of her during a fashion shoot for Ala. Monique Jaques
View more work by Monique Jaques here.